Earnings and Income Disclosure Policy
Earnings and Income Disclosure
BERH Stores & Consulting Inc. - FZCO (doing business as High Ticket, HighTicket.io, and High Ticket E-Commerce; the "Company," "we," "us," or "our")
Last updated: September 23, 2026
In short
We are an education company. We teach people how to build and operate online retail businesses. We do not sell a business opportunity, and we do not guarantee income, sales, or any other result. The students featured in our marketing achieved exceptional results, and we say so where they appear. We survey our students every fall. Across the Fall 2024 and Fall 2025 surveys, 503 students responded. Most had not yet launched a store, and most reported no sales. Section 4 explains the survey; the full results are on file and available on request at [email protected]. Please read this document before you buy.
1. Purpose of this Disclosure
This Disclosure is provided to help you make an informed decision before purchasing any product, program, course, coaching, software, or service offered by the Company. Please read it in full. By purchasing, you acknowledge that you have read and understood it. It should be read together with our Terms of Service, our Privacy Policy, and any Enrollment Agreement you sign, each of which is incorporated by reference. The refund and cancellation terms that apply to your purchase are those stated in your Enrollment Agreement or on the checkout page you accept at the time of purchase; nothing in this Disclosure creates, expands, or limits any refund right.
2. We are an education and training company
The Company provides instruction, coaching, software tools, and informational materials relating to e-commerce, online retail, and digital marketing. We do not sell a business opportunity, a franchise, a "business in a box," or a guaranteed income system.
We do not provide sales leads, customers, buyers, accounts, or locations, and we do not represent that we will. Any suppliers, customers, and commercial relationships your business develops are found, evaluated, negotiated, and maintained by you. For purposes of the Federal Trade Commission's Business Opportunity Rule (16 C.F.R. Part 437), our products and services consist of training and general advice about business development and do not constitute the provision of "locations, outlets, accounts, or customers" within the meaning of 16 C.F.R. § 437.1(m).
3. No guarantee of income or results
The Company does not guarantee any income, profit, revenue, or business outcome, and does not represent that you will earn back what you spend. Earnings figures, case studies, testimonials, and examples in our advertising, websites, videos, webinars, and materials, or from any representative of the Company, are illustrations of what particular individuals have achieved. They are not promises of what you will achieve.
Purchasing a program does not, by itself, produce income. Income comes from operating a business: launching a store, partnering with suppliers, marketing, serving customers, and continuing to do so over time. Your results will depend on your effort, skills, experience, decisions, capital, available time, market conditions, changes on the platforms you use, and factors outside anyone's control. Individual results vary.
If you are not prepared to accept the possibility that you may earn nothing and may lose the money you spend, do not purchase our products or services.
4. What our students report
4.1 The survey
We survey buyers of our programs every fall, using Typeform. The Fall 2024 and Fall 2025 surveys asked whether the student had launched a store, their monthly and total gross sales since launch, the number of suppliers added, and their satisfaction with the program. 503 students responded across the two waves. Responses are self-reported and were not independently verified. The response rate was on the lower end, and the sample is self-selected, so respondents may differ from non-respondents in either direction. Sales reported in the survey are gross sales in U.S. dollars, before advertising, product and supplier costs, fees, refunds and taxes. Gross sales are not profit.
4.2 What respondents reported
Most respondents had not launched a store at the time of the survey, and most reported no sales. Among those who had launched, results varied widely: a small number of large stores account for the majority of the sales reported, and any average drawn from the survey is pulled up by them and is not a typical result. Most respondents said they were satisfied with the program. Satisfaction with training is not the same as financial results.
4.3 What this does and does not mean
These results are not a forecast of your results, and they do not mean that any student earns a particular amount. Sales reported are gross revenue, not profit; after expenses, net results are lower and may be zero or negative. Outcomes among our students vary enormously and depend, more than anything else, on whether and how consistently a student operates the business. The results include students who have since joined High Ticket as coaches or staff. Where our marketing refers to this survey, this is the data it refers to.
4.4 Full results on file
The full survey results, the questions asked, the numbers invited and responding, and a description of the method are on file with the Company and available on request: email [email protected] and we will send them to you. Prior published versions of this Disclosure are available the same way. We intend to repeat the survey at least annually, using consistent methodology, and to update this Disclosure with the results.
5. Testimonials, case studies, and featured results
5.1 Featured results are real, documented, and not typical
The students, case studies, screenshots, interviews, and endorsements in our marketing are real. Before we publish a featured result we collect supporting evidence, such as store screenshots, sales dashboards, or recorded interviews, and we keep that evidence on file. Featured results are verified in that sense. They are not typical. They are selected because they are notable, and they show what some students have achieved, not what most students achieve. Where a featured result is exceptional, we say so at the point it appears, using language such as "top results" or "not typical." The total reported student sales figure in our marketing is calculated from the survey described in Section 4, with one respondent's survey answer replaced by a higher figure he later posted publicly. The method and the figure are published at highticket.io/sources.
5.2 What drives exceptional results
Exceptional results generally reflect a combination of factors: substantial and sustained effort, often full-time hours; prior business, sales, or advertising experience in some cases; available capital for advertising and operations; strong product, niche, and supplier choices; market timing; and individual aptitude. Many of these are outside the Company's control and cannot be supplied by training alone. Most students should not expect to match the strongest examples shown in our marketing.
5.3 Endorsement Guides
Consistent with the Federal Trade Commission's Guides Concerning the Use of Endorsements and Testimonials in Advertising (16 C.F.R. Part 255):
(a) testimonials reflect the personal experience of the individual giving them and may not reflect typical results; and
(b) some students who provided testimonials have since become coaches for, or otherwise received compensation from, the Company. In each such case, the testimonial was given while the individual was a paying client and before any compensation relationship began. Where such an individual appears in our marketing after that relationship began, we identify it.
5.4 Brook Hiddink's personal results
References to Brook Hiddink's business results, revenue, lifestyle, or financial outcomes describe his own experience as the founder and operator of his own businesses over many years. They are exceptional, reflect his particular circumstances, skills, capital, experience, and market timing, and are not representative of what students should expect.
6. Factors that affect your results
Your results will vary, and may vary substantially, based on factors including:
a) the effort, hours, and consistency you put into your business;
b) your prior business, marketing, sales, and e-commerce experience;
c) the capital you have available for advertising, software, and operating costs;
d) your ability to identify, negotiate with, and onboard suppliers;
e) the products and niches you choose;
f) market conditions, including consumer demand, advertising costs, and the wider economy;
g) changes made by third-party platforms you depend on, including Meta, Google, TikTok, Shopify, payment processors, and ad networks;
h) regulatory changes affecting advertising, e-commerce, taxation, or consumer protection, and your compliance with applicable law;
i) your willingness to apply the training and follow coaching guidance;
j) your personal financial resources and circumstances; and
k) factors outside your control and ours.
7. Risks
Before purchasing, you should understand and accept the following:
a) You may lose the amount you spend on our products or services, and additional amounts you spend on advertising, software, contractors, and other business expenses.
b) E-commerce businesses can fail for many reasons, including reasons unrelated to the quality of the training.
c0 Paid advertising on Meta, Google, TikTok, and similar platforms carries real financial risk, and advertising costs can exceed revenue, particularly while testing.
d) Building a business takes time, often longer than expected, and may require sustained spending before it produces a positive return.
e) Some students generate no revenue. Some generate revenue but lose money after expenses.
f) Past performance, whether of the Company, of Brook Hiddink, or of any student, is not a guarantee or indicator of your future results. Do not spend money on business education, products, or services that you cannot afford to lose.
8. No professional advice
Nothing in our products, services, training, or materials is financial, investment, tax, accounting, legal, or other professional advice. We are an education and training company, not a licensed financial adviser, broker-dealer, investment adviser, tax adviser, accountant, or law firm. Consult independent, qualified professionals before making business, investment, tax, or legal decisions. You are responsible for evaluating whether any information suits your situation.
9. Financing and borrowed funds
The Company is not a lender, does not extend credit, does not refer students to lenders or credit counselors for compensation, and is not affiliated with any lender or financing provider referenced in our materials. Any financing providers mentioned are independently owned and operated.
Using borrowed money, credit cards, or financing to purchase our products or services, or to fund your business, increases your financial risk. If your business does not generate sufficient revenue, you remain obligated to repay what you borrowed, with interest and fees, and missed payments can lead to additional fees, collection action, and damage to your credit. Evaluate your financial situation, available capital, and risk tolerance before borrowing.
10. No affiliation with third-party platforms
The Company is not affiliated with, endorsed by, sponsored by, or administered by Meta Platforms, Inc. (Facebook, Instagram, WhatsApp, Threads), Google LLC (including YouTube), TikTok, Shopify Inc., Amazon.com, Inc., or any other third-party platform referenced in our materials. Their names, trademarks, and logos belong to their respective owners and are used for identification only. References to these platforms reflect publicly available information and our experience using them. Platform policies, features, fees, and algorithms change frequently and are outside our control; what works on a platform today may not work tomorrow.
11. Not a multi-level marketing program
The Company does not operate a multi-level marketing, network marketing, or pyramid program. Any referral or affiliate program we offer is open to participation without payment and does not require the purchase of our products as a condition of participation; its terms are described in our separate Affiliate Terms.
12. Educational purposes
The content of our products, services, websites, advertising, social media, podcasts, videos, and other materials is provided for educational purposes. How you apply it to your own situation is your decision and your responsibility, after consulting appropriate professional advisers.
13. Your acknowledgment
By purchasing any product or service from the Company, you acknowledge and agree that:
a) you have read this Disclosure in full;
b) no income, profit, or business result is guaranteed;
c) the survey data in Section 4 is self-reported, comes from a voluntary survey, and is not a forecast of your results;
d) testimonials and case studies represent exceptional results, not typical ones;
e) the refund and cancellation terms that apply to your purchase are those in your Enrollment Agreement or at checkout;
f) you are responsible for your decision to purchase, for operating your business, and for your financial outcomes;
g) you may lose some or all of the money you spend on our products, services, and any related business activity;
h) you have had the opportunity to consult independent financial, legal, tax, and business advisers; and
i) you will not spend money on our products or services that you cannot afford to lose.
If you are not comfortable with any of the above, do not purchase.
14. Updates
We may update this Disclosure from time to time to reflect new survey results, regulatory developments, or changes to our products and services. Material updates will be reflected in the "Last updated" date above, and the current version will always be available on our website. We keep a dated archive of each published version, available on request as described in Section 4.4.
15. Contact
Questions about this Disclosure or the survey may be sent to:
BERH Stores & Consulting Inc. - FZCO
Dubai Silicon Oasis, DDP, Building A1, Dubai, United Arab Emirates
Email: [email protected]